Virtual Try-On for Retailers — FAQ

Question 1

How does virtual try-on reduce ecommerce returns?

Accepted Answer

Virtual try-on lets customers see how clothes look on their own body before purchasing, reducing sizing uncertainty — the leading cause of fashion returns. Retailers using virtual try-on have reported up to 64% fewer returns in some studies, with significant conversion uplift and higher checkout confidence.

Question 2

Does Basket's virtual try-on work with any retailer?

Accepted Answer

Yes. Unlike single-retailer implementations that are locked to one catalogue, Basket's virtual try-on is built for scale and works across every retailer. It is ideal for marketplaces, multi-brand stores, publishers, and ecommerce platforms.

Question 3

Do retailers need a 3D catalogue to use virtual try-on?

Accepted Answer

No. Basket's virtual try-on does not require full 3D catalogue ingestion. The technology overlays product images onto real customer photos, making deployment faster, more scalable, and more cost-effective than traditional 3D-based solutions.

Question 4

What types of businesses use Basket's virtual try-on?

Accepted Answer

Basket works with UK fashion retailers, global ecommerce brands, marketplaces, luxury and high street retailers, resale platforms, and shopping apps. The technology is commercially flexible and built to serve both direct-to-consumer and platform businesses.

Question 5

How does Basket's virtual try-on differ from ASOS or other solutions?

Accepted Answer

Most virtual try-on implementations are closed to a single retailer's inventory. Basket is retailer-agnostic — it works across every store and catalogue. Customers upload their own real photo rather than selecting from generic model images, and the technology requires no 3D asset pipeline, making it significantly lighter to deploy.

Virtual Try-On for Fashion Retailers

Real Customers. Real Images. Every Retailer.

Why Virtual Try On Matters

What Makes Basket Different

Who We Work With

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